I found an interesting article at Webmaster SEO on how niche/topic of your blog affects your CTR rates.
Here is Luke's experience and quick tips to improve CTR rates.
One thing I’m learning and experiencing at the moment is Web, SEO, Technology, Webmaster readers are a real Tech savvy bunch. Why will this make me have a low CTR (Click Though Rate) you ask? The more Tech savvy the user is, the more chance that the user can identify what’s Advertising and what’s not. Chances are unless the Advertising is super relevant they won’t click on the Advertisement. What can be done to curb this?
- Advertisements that pay per impressions instead of clicks
- Blend your Advertisements to look like they are a part of your site
- Adding a donation button. Many Blogs that don’t make much from Advertising will have a donation button. No one will donate I hear you saying!. Even if 1 in 1000 people donate 5 dollars, it can pay for the hosting
- Other methods of revenue such as Paid Posts, Selling Links, Donations.
Me: Currently, I've 3 websites up and running, it seems to be true that the more tech savvy a user is, the less the chance of you getting a click.
Technorati Tags: adsense tips, improve CTR rates
Dec 8, 2006 at 11:37:00
Thanks for the link, mate.
Dec 8, 2006 at 17:30:52
No problem :)
Dec 9, 2006 at 18:21:44
Are there ANY advertisers who pay per impression? I’ve never come across any (and would be interested if you found some).
I like your blog BTW.
Dec 9, 2006 at 21:11:08
Havent come across who pay per impression and I’ll sure share it if I found one. Thanks for dropping by at my blog :)