Adsense improves the way their ads are presented to visitors in publishers' blogs by introducing 'next' and 'previous' arrow buttons for cost-per-click (CPC) ads. This step will effectively give visitors more control and exposure to the advertisements that appear on websites or blogs, hence better browsing experience to visitors. 
While the ads the user initially sees may be relevant to a publisher's content, they may not be precisely what the user is seeking -- for example, a user may see ads about cheddar and brie cheese but would prefer more information about Swiss cheese. With the 'next' and 'previous' buttons, users can view more cheese ads until a Swiss cheese ad appears. You won't generate earnings for clicks on the 'next' and 'previous' buttons, but these buttons will help improve both advertiser value and your potential revenue. When users click on the buttons, they begin interacting with the ads and are more likely to find the specific offering they're looking for, which can lead to higher earnings for you.
Technorati Tags: adsense ads, advertisements, publishers, visitors
Apr 6, 2008 at 07:33:12
The feature is good, but I hope to see more CPC. Lately the CPC has declined continously
Apr 6, 2008 at 20:25:59
I thought there’s something wrong with the blending.
Aug 18, 2008 at 20:01:07
Hi,
Im sorry OOT..
Saya udah daftar adsense, tetapi kok belum di approve ya? Biasanya tunggu berapa hari?
Aug 19, 2008 at 01:28:27
Selalunya dalam 2 3 hari. pastikan contentnya didalam English supaya approval lebih pantas :)